Tens of thousands of legal complaints have been made about the item.
A talc-based baby powder will no longer be sold from next year, according to Johnson and Johnson.
The well-liked baby product will be taken off store shelves all over the globe. After being the subject of tens of thousands of legal complaints, it now becomes important.
The complaints came from women who claimed the talc contained asbestos and caused them to develop ovarian cancer. However, Johnson and Johnson denies the allegations and claims decades of independent research shows the product is safe to use, reported The Mirror.
In seams near asbestos, which is known to cause cancer, talc is a mineral that is mined from the earth. The healthcare provider will switch its talc-based powder to cornstarch as a result, citing “commercial” considerations.
Two years ago, Johnson & Johnson stopped selling its talc-based baby powder in the United States and Canada. At the time, the company attributed a drop in sales to “misinformation” regarding the product’s safety. When the company pulled the baby powder off the shelves, it only made up about 0.5% of its US consumer health business.
According to a statement from the company, “We have decided commercially to transition to an all-cornstarch-based baby powder portfolio as part of a worldwide portfolio assessment. The talc-based Johnson’s Baby Powder will be phased out globally in 2023 as a result of this transition.
“Johnson’s baby powder, which is based on talc, has been independently analysed for decades by scientists from around the world, who have concluded that it is safe, does not contain asbestos, and does not cause cancer. We are still steadfastly committed to making sure that families and parents continue to adore Johnson’s products for many years to come.”
Worldwide sales of its cornstarch-based baby powder have already been made. LTL Management, a subsidiary established by Johnson & Johnson in October of last year, is where the company assigns its talc claims. Later, it declared bankruptcy, which halted the ongoing legal proceedings.
The company faced costs from $3.5billion (£2.87billion) in verdicts and settlements before the bankruptcy. This included one in which 22 women were awarded a judgement of more than $2billion. In April, a shareholder proposal calling for an end to global sales of the talc baby powder failed.
Johnson and Johnson baby powder was first sold in 1984. Baby powder is used for preventing nappy rash and for cosmetic uses, including as a dry shampoo.